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SLEEPAGOTCHI IS HIRING!
Become a part of a community that is passionate about helping people build healthy sleep habits.
Worldwide / Fulltime / Remote
Growth Manager
At Sleepagotchi, we’re transforming how people approach sleep, blending gamification and wellness with Web3 technology.
We seek a visionary Growth Manager to spearhead innovative growth strategies focusing on non-traditional channels. With no established marketing team yet, you’ll be the strategist and executor, paving the way for growth through innovative approaches and partnerships, exploring underutilized partnerships, community-driven efforts, and other organic avenues to expand and engage our user base.
What is Sleepagotchi
Sleepagotchi is RPG game for sleep that combines a reward system with sleep tracking to enhance users' sleep habits. With $3.5 million investments from prominent backers like 6th Man Ventures and angel investors include Cem Kansu (vice president of product at Duolingo) Sleepagotchi is poised to disrupt the game market.We are advised by multiple former employees of Supercell, DreamWorks, and Duolingo to bring healthy benefits in fun and entertaining forms to millions of people. We already have an active fanbase in Japan, the USA, France, Germany, and worldwide.
In this role, you will:
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Lead Sleepagotchi’s growth strategy, focusing on organic and partnership-driven user acquisition to increase new users without relying on traditional performance marketing.
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Cultivate strategic partnerships, influencer collaborations, and community-driven initiatives to drive user acquisition and engagement.
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Work closely with product and development teams to align growth efforts with Sleepagotchi’s gamified sleep experience, ensuring that marketing and product strategies complement each other.
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Stay at the forefront of industry trends, emerging channels, and regulatory changes to identify and seize new opportunities.
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Build the foundation for a future marketing team, guiding new hires and overseeing all growth-related efforts.
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Leverage storytelling, influencer outreach, and content-driven initiatives to expand our reach and user base, positioning Sleepagotchi as a leader in the wellness and gamified sleep space.
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Develop and track KPIs related to user growth, retention, and reactivation, using data-driven insights to optimize strategies.
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Focus on user communities and ambassador programs, encouraging word-of-mouth growth and user advocacy within wellness and Web3 spaces.
What we’re looking for:
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A growth-focused leader with a deep understanding of non-traditional marketing and user acquisition strategies, especially in gaming, wellness, or Web3 industries.
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Proven experience building and leading teams, with an entrepreneurial mindset and a passion for exploring new, unconventional growth channels.
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Expertise in fostering partnerships, community engagement, and influencer collaborations to drive user acquisition and engagement.
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Strong collaboration skills, working seamlessly with cross-functional teams including product, design, and engineering to create a cohesive growth strategy.
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A data-driven thinker with a knack for integrating user experience and product development into marketing efforts.
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Demonstrated success with creative, out-of-the-box growth strategies that leverage organic channels and community-building efforts.
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Interest or experience in Web3/blockchain ecosystems is a plus, with a passion for how wellness and gamification can shape the future of sleep health.
Looks interesting? Apply here
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